GATEWAY SIGNAGE AND WAYFINDING KIOSK PROJECT
In 2015, Brighton Main Streets received a $100,000 grant from the Boston College Neighborhood Improvement Fund to install both a wayfinding kiosk and gateway signage in our business district. The gateway signage will beautify the Brighton business district and will help make the neighborhood an identifiable destination. The wayfinding kiosk in Brighton Center will help residents and visitors navigate the shopping district and raise awareness about local events with a community calendar.
The project is currently in the design phase, having just conducted community meetings to get feedback from the neighborhood. The kiosk is projected to be completed and installed in June 2017. The gateway signs will be constructed and installed at later date, in conjunction with a separate follow up project to be determined.
Phase 1: Interactive Kiosk Design, build and install an interactive, digital kiosk in the center of the Brighton Main Streets Business District to: build a central identifier for Brighton, promote and locate businesses in the district, provide information on events and businesses as well as dining options in the neighborhood, and assist in wayfinding for the neighborhood by providing an interactive map.
Phase 2: . District Gateway Signage Design two dynamic gateways at the East and West entrances to the Brighton Main Streets business district to: build and promote identifiers for Brighton, create a unique, dynamic and artistic gateway into the district, and align with the energy of the neighborhood.
Preliminary proposals place signage on the traffic islands on both ends of the business district, at Oak Square on one end and at St. Josephs on
the other. At a more central location, the interactive kiosk is proposed to be located at the corner of Washington and Market Streets.
Download the complete presentation with the latest details on placement, construction and functionality of the interactive kiosk as well as preliminary BRIGHTON sign designs and placements.
MIT STUDY OF URBAN DEVELOPMENT IN BRIGHTON
In 2015, Massachusetts Institute of Technology (MIT), Department of Urban Studies and Planning conducted a study of the evolving urban development in Brighton's business district and its impact. The report includes a summary of existing conditions as well as community input resulting in planning recommendations. At the core of the report is the potential to promote Brighton as Boston's Health and Wellness hub, which could both engage existing businesses and attract new ones and provide ample activities that serve residents and attract visitors.
Health and wellness builds on Brighton's existing benefits in having anchor institutions with related missions such as the Oak Square YMCA, New Balance, and St. Elizabeth's Medical Center, to tie together the business district from end to end in meaningful way for the residents and businesses.
Through physical neighborhood improvements, health related programing, and targeted strategies to attract new businesses, Brighton Main Streets can contribute toward making Brighton a healthier and happier place for people of all ages, to live, work, relax and do business.
Download the entire report for details on the analysis and recommendations.